
Puja Bedi, Brand Manager – Hair Care, Consumer Products Division, The Himalaya Drug Company, shares, “In India, the hair care segment is growing at a rapid pace, and customers are looking for more natural solutions to their hair concerns like premature graying of hair. Henna is a preferred option for them. However, our market surveys have shown that customers are often wary of the quality and efficacy of the Henna they are using. We wanted to provide customers with a henna that is backed by Himalaya’s trust and made with superior quality herbs. Hence, we have launched Natural Shine Henna to address the constant consumer concern for a safe and natural formula to color their hair.”
The product is priced at Rs. 15 for 25 gm, Rs. 35 for 50 gm, and Rs 75 for 120 gm and is available in all major retail, modern trade, and e-commerce platforms.
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