A booster dose to the start-up ecosystem in India, G7CR Technologies, a leading global information technology and cloud services company today announced the launch of the SSB 360 program in partnership with Microsoft. The initiative will provide for start-ups and small businesses benefits of up to $3 million and strategic association. The program will focus on providing support across four key business areas: Capital, Building Competency (Technical & Leadership), Revenue and Technology.
With SSB360 program, companies will have access to funding channels, strategic partnerships and will also be offered access to leading tech and industry experts. The initiative will also help in leveraging the existing channels in order to increase the go-to-market strategy. Positioning, branding and market fitment supports will also be provided in order to help the companies function smoothly from day one, informed Dr. Christopher Richard, Founder & MD, G7CR Technologies
As a Founding Technology Partner, Microsoft launches a joint initiative with G7CR Technologies to support, sustain and help the start-up’s grow. This unique opportunity will help Start-ups to leverage Microsoft products, their platforms and the market reach to scale your business in the following ways:- Digital and social campaigns to promote Start-ups solution, a dedicated Success Manager to unlock the right opportunities, a customized Go-To-Market plan to maximize joint marketing with Microsoft Targeted industry co-marketing and account planning, a worldwide enterprise sales force paid to sell your solutions into their accounts, etc.
Any company less than 10 years’ old with revenue below Rs 100 crore can avail the benefits of the SSB360. Companies can register via a toll-free number 18005823617, following which a team of experts from G7CR Technologies will shortlist the eligible.
India is home to the world’s third-largest start-up ecosystem. This year alone over 1,300 tech start-ups came into existence. However, almost every other start-up faces several challenges and SSB 360 aims to help by leveraging larger strategic engagements, informed Rajiv Sodhi, Executive Director, SMB, Startup and Partner Ecosystem, Microsoft India.
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